When it comes to setting up a new digital company and getting off to the best start, a key thing to remember is that: knowledge is power in business. There’s a lot you may not know yet about entrepreneurship and the tech industry. A reading list from Where The Trade Buys, a leading UK producer of top quality pvc banners, is here to help you navigate your business to success, in the rapidly evolving sector of technology.
The Industries of the Future
Important insights into your industry’s most significant advances are revealed in this New York Times bestseller — from cybersecurity and robotics to genomics and big data. Author, Alec Ross, was once the senior advisor for innovation to the former Secretary of State in the US, Hilary Clinton, he has a view that is both learned and perceptive. His extensive travel has given him access to the some of the most powerful people in business, and his book is packed with astute observations regarding opportunities for growth and the unknown tech forces that are changing — or will change — the world.
The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future
Find out how gadgets and processes may transform over the next 30 years. The best part of The Inevitable is how it paints a picture of ways in which technological forces will overlap, mix and come to co-depend on each other — crucial to know if any of these trends relate to your business.
Gather some valuable knowledge on both domestic and commercial trends — including VR and AI. How will changes impact on how we live, work and buy? Prep your company now for the customer of tomorrow and get ahead of the game with The Inevitable by Kevin Kelly.
Networking Like a Pro
Read this book from Ivan R. Misner and you’ll boost your knowledge on how to overcome various networking hurdles that could hold you back as your company grows. If you’re new to commerce or just need a hand improving your corporate socialising technique, read this book.
Most people don’t consider themselves to be a natural at networking. Learn how to make useful contacts to develop your business and to implement an effective referral marketing campaign. On offer with this book are tools, templates and a results-measuring system to help you action your networking strategy and make valuable business connections.
The Lean Start-Up
Eric Ries has written this book to aid new companies in launching, adapting and growing within an industry that has fierce competition. With real examples shared, you’ll gain a great insight into how to make a success of your business and avoid the typical pitfalls.
Sources: https://www.simplybusiness.co.uk/knowledge/articles/2017/08/best-books-to-read-for-small-business-success/ http://www.growthbusiness.co.uk/30-must-read-books-on-business-technology-and-productivity-as-picked-by-entrepreneurs-2552123/ http://uk.businessinsider.com/must-read-tech-books-2017-9?r=US&IR=T/#lean-in-women-work-and-the-will-to-lead-by-sheryl-sandberg-6 https://www.forbes.com/sites/mnewlands/2017/02/24/13-must-read-entrepreneurial-books-for-tech-founders/#1b08967a56b9 https://www.rocketspace.com/tech-startups/top-6-books-for-tech-entrepreneurs